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Brazil. Vehicle market KO in May (-75.8%)

Brazil Vehicles Market was almost frozen in May, as the vast majority of car dealers were closed due to a worsening health crisis. Indeed, registrations in May stopped at 56.663 sales (-75.8%), leading Year to Date figures to 640.950 (-25.3%).Brazilian Vehicles Market in MayBrazil is close to becoming the new global centre of the Covid-19 pandemic. Indeed, as of June 6 2020, Brazil has the second-highest number of confirmed cases in the World – below the United States – with over 650.000 confirmed cases.Since the vast majority of car dealerships activities across the Country were suspended, Brazil registrations in May almost matched the April’s drop, stopping at 56.663 sales (-75.8%) and leading Year to Date figures to 640.950 (-25.3%). This was estimated to be the worst monthly volume in 27 years.Brand-wise, all Top 10 brands dropped down over 70% in May, while Porsche and Ram reported exceptional performances, reaching respectively the 21st and the 24th place in the Year-to-date May ranking.Post Covid19 market TrendThe Brazilian Government early response has been slow, downplaying the gravity of the virus and leading to a non-unified national defence from the COVID-19. Followed by other states, São Paulo imposed the quarantine from March 24, with the closure of non-essential businesses and all commerce services.As a result, March, the light vehicle market fell 22% with 155.745 sales, ending the Q1 at 532.925 (-8.1%). In April, the auto market worsened, free-falling 76.8% with 51.362 units sold.Medium term market directionBrazilian vehicles market fell from a record of 3.6 million in 2012, when ranked as 4th globally, below the 2 million in the 2016 (1.989.000 units) with a vertical unprecedented and unexpected fall.The main reason behind the fall was the National Automotive Plan released in the 2013 which imposed to the manufacturers new standards in terms of contents, safety, emissions further reserving advantages to models local produced towards the imported from outside the region.However, the domestic car market bottomed out in the first quarter 2017 when the volume was over 45% below the 2013 level and a new positive path was approached. After ending the 2017 with a recovery of 9.2%, in 2018 and in 2019 the market further improved reaching 2.66 million units.In 2020, the market started on a flat trend, with year-to-date February sales at 376.928 (-1%).Tables with sales figuresIn the tables below we report sales for all Brands, top 10 Manufacturers Group and top 10 ModelsThis content is for members only. Visit the site and log in/register to read.

Paul Tudor Jones: A magical moment in a great documentary
Saturday November 21, 2020

The documentary is a fascinating and brief slice in the work life of Paul Tudor Jones, one of America’s all time great macro traders. There’s this one moment that really stands out to me, where Jones, after losing about 5% of his portfolio in a single terrible trading day (at that time, ~$6M dollars), says […]

Jamaica 2020. Toyota holds over 30% share in a growing market (+5.9%)
Monday November 16, 2020

Jamaica’s vehicle market in 2020 grows despite infections increasing since August. Indeed, 632 units have been sold in September (+5.7%), leading Year to Date sales at 5.701 units (+5.9%). Toyota grows and holds an impressive 31% market share. Economic Environment The economy likely remained in the doldrums in Q3 amid the fallout from the global […]

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