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Portugal. Mercedes on top in May, while market kept struggling (-74.7%)

Portuguese Auto Market in May 2020 crumbled again, reporting just a shy improvement from April, as some business activities were allowed to restart. Indeed, in May 5.741 units were registered (-74.7%), leading Year to Date figures to 53.648 (-37.8%).Portuguese Auto Market in MayAlthough on May 2 the State of Emergency was cancelled and from May 4 the country entered in the first phase of easing restrictions – with small street stores reopening – the Portuguese auto market was still struggling in May. Moreover, on May 18 several business activities were allowed to restart but the car market reported only a shy improvement from April’s sales drop.Indeed, in May 5.741 units were registered (-74.7%), leading Year to Date figures to 53.648 (-37.8%).Brand-wise, Mercedes impressed in May (-46.5%) reaching the top of the monthly ranking and 13.2% of share, while Opel and Fiat kept free-falling, slipping out from the year-to-date Top 10 ranking.   Post Covid19 Market TrendIn order to slow down the spread of the virus, most European countries have imposed lockdowns to various degrees. Portugal’s national lockdown started on March 19. All non-essential businesses were closed to customers, and as a result the auto market collapsed by 57.4% in March with 10.594 sales, ending the Q1 at 45.155.In April the Country was under Covid-19 lockdown all through the month and car sales plummeted 87% with 2.749.Medium Terms Market TrendThe financial crisis in the 2008/2009 hit Portugal and the Portuguese automotive industry more than any other country in Europe, a part Greece and the market lost over 75% of pre-crisis volume in three years.However, since 2012 the economy started to recover and was followed by the auto industry, which scored 6 years of growth from 2012, when a negative peak of below 100.000 units was hit, and 2018, when car sales were 225.825. In 2019 the market pushed the brakes, ending the year at 262.052 sales (-2.1%).In the first two months of 2020, the market held a flat trend, with year to date February sales at 34.561.Tables with sales figuresIn the tables below we report sales for all Brands, top 10 Manufacturers Group and top 10 ModelsThis content is for members only. Visit the site and log in/register to read.

2020 Personal Bible – updates and excerpts (The Onion, startup pivots, Price of Tomorrow, Octalysis, and Kevin Kelly)
Friday June 26, 2020

My personal bible is a pdf doc where I save my favorite article excerpts, book highlights, and wisdom notes. I try to read a little bit of it every day. Here’s an explanation of why I do this. And here’s the latest copy you can download. Below are all of my recent additions to the […]

Finland. In May the market worsened (-53.8%) pulled down by low demand
Thursday June 11, 2020

Finnish cars market fall accelerated in May, despite the car dealerships activities continued during the Covid-19 crisis. Indeed, 4.871 vehicles were sold in May, reporting a 53.8%, leading Yead to Date sales to 38.302 (-11.4%). Kia, Mercedes and BMW outpaced the market.Finnish Cars Market in MaySimilar to other European countries we have covered so far, the Finnish market has worsened […]

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