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Bahrain 2020. Lexus shines in a market losing 23% in first half

Bahrain Auto new vehicles have been reported heavily negative in the first half 2020 with total figures at 11.703, down 23.6%. Toyota controls over 34% of market share, while Lexus increased sales 9% advancing on the third step of the podium
Q2 2020 Light Vehicles sales figures
BAHRAIN light vehicles market is mirroring the economic environment of the country, hit by covid 19 virus directly, with all restrictive measures to keep distances and minimize the virus circulation, and indirectly, by the fall of oil price in the international market.
However, the market benefit from the positive start of the year, with first quarter sales increased by 0.4%, before than the covid 19 effects hit the industry.
As results sales of new vehicles have been reported heavily negative in the first half 2020 with total figures at 11.703, down 23.6% (our data include German and Chinese manufacturers data).
The market leader was Toyota, reporting 3.974 sales (-18.8%) with 34.0% of market share ahead of Nissan (-32.6%) and Lexus (+9.2%), gaining two steps from the previous year.
Economic Environment
Economic conditions have deteriorated significantly since March, when measures were first introduced to contain the spread of coronavirus. In April–May, the value of point of sales transactions in Bahrain dropped by approximately one quarter annually, indicating depressed private consumption.
Moreover, the Bahrain Grand Prix, originally scheduled to take place on 20–22 March, was cancelled because of the pandemic. Compounding matters, low oil prices have dented Bahrain’s public finances and forced the government to cut spending.
In more positive news, a recent easing of social distancing measures, including the re-opening of shops, outdoor leisure facilities and industrial plants, should be mitigating the costs of the pandemic.
Moreover, the government announced on 29 June that it would help businesses to keep staff on the payroll for a further three months, instead of ending this support in June.
Tables with sales figures
In the tables below we report sales for Top Brands
Tables with sales figures
In the tables below we report sales for Top Brands

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